Integrated Campaigns   [Archived Catalog]
2016-2017 Undergraduate Studies Bulletin (Archived Copy)

JOUR 517 - Integrated Campaigns

Credits: 3

The development of a complete, well coordinated integrated communications plan that incorporates research and analysis techniques, critical thinking, team work, creative and tactical skills.

Prerequisites: JOUR 416 and 421

Note: Carolina Core Integrative Course, Advertising, BAJMC