Strategic Communication for Behavior & Social Change   [Archived Catalog]
2016-2017 Graduate Studies Bulletin (Archived Copy)
   

JOUR 775 - Strategic Communication for Behavior & Social Change

Credits: 3

Theories of persuasion, principles and best practices of strategic communication, as applied to health and cause communication campaigns. Recognize, and develop effective, persuasive communications for social and health topics.

Prerequisites: JOUR 715 or permission of instructor

Note: Effective: Fall 2012