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Columbia Campus    
2018-2019 Graduate Studies Bulletin 
    
 
  Jun 17, 2019
 
2018-2019 Graduate Studies Bulletin [Archived Catalog]

Health Communication, Certificate (Journalism and Mass Communications)


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This is an 18-hour post-bachelor’s program that provides students the opportunities to strengthen their knowledge in health communication content, research methods, and application. Qualified individuals can take the certificate as a stand-alone program or in conjunction with another degree.

Learning Outcomes

  • Students will demonstrate the ability to translate basic theories and frameworks of health and risk communication to the development of health communication campaigns to specific target audiences.
  • Students will be able to explain the principles governing the selection and access of health information materials to serve the needs of diverse lay, professional, and cultural communities.
  • Students will demonstrate an ability to develop, implement, and evaluate a health communication project for a specific target audience.

Certificate Requirements (18 Hours)

2. Directed Electives (6 Hours)


Six directed elective hours from an approved list provided by the school, depending on the student’s interests as approved by the student’s faculty advisor and the associate director for graduate studies.

3. Practicum/Project (3 Hours)


A three-credit-hour practicum or project in the student’s home department.

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