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Columbia Campus    
2019-2020 Graduate Studies Bulletin 
    
 
  Nov 21, 2024
 
2019-2020 Graduate Studies Bulletin

Journalism and Mass Communications, M.M.C.



The M.M.C. emphasizes media management and is designed primarily for those who wish to become professionals in some aspect of mass communications. Students enrolled in the M.M.C. program do not write a thesis but are required to complete a minimum of 36 hours of course work, including a professional practicum experience with a newspaper, magazine, television or radio station, advertising or public relations department or agency, or some other approved mass media-related organization.

Required courses include the basic M.M.C. core and a minimum of 18 hours of directed electives as listed below. Some of the electives are taught in the Moore School of Business.

Learning Outcomes

  • Students will demonstrate an understanding of the principles, processes, strategies, and tactics involved in the professions of strategic communication and multimedia journalism.
  • Students will produce written products that show evidence of clear and critical thinking, and utilize proper grammar, sentence and paragraph structure, organization, transition, and tempo.
  • Students will be able to identify various research designs and data collection methods, and be able to report and interpret research results.
  • Students will be able to discuss the contemporary issues facing media and communication managers.
  • Students will be able to discuss the various areas of media law such as libel, access to information, copyright, free speech, and more.

Degree Requirements (36 Hours)

To earn the M.M.C. degree, a student must successfully complete the following:

Select One of the Following Tracks (24 Hours minimum)


Strategic Communication Management Track


A minimum of 24 hours from an approved list provided by the school, depending on the student’s interests as approved by the student’s academic advisor and the associate director for graduate studies.

Multimedia Journalism Track


A minimum of 24 hours from an approved list provided by the school, depending on the student’s interests as approved by the student’s academic advisor and the associate director for graduate studies.

Comprehensive Examination


Required for both the Strategic Communication Management and Multimedia Journalism Track.

The comprehensive examination consists of a four-hour written examination based on the core courses.