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Columbia Campus    
2019-2020 Undergraduate Studies Bulletin 
    
 
  Nov 21, 2024
 
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2019-2020 Undergraduate Studies Bulletin
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JOUR 316 - Toolkit for Brand Communications

Credits: 3

The theories, principles and conventions of powerful brand communications, both visual and verbal.

Corequisite: JOUR 316L

Prerequisites: JOUR 202 and 291



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