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Columbia Campus    
2019-2020 Undergraduate Studies Bulletin 
    
 
  Nov 21, 2024
 
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2019-2020 Undergraduate Studies Bulletin
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SPTE 404 - Promoting Entertainment Events

Credits: 3

This course should provide students with an understanding of various methods of promotion and approaches to the application of advertising and publicity in the broad spectrum of modern media.

Prerequisites: SPTE 202 and MKTG 350



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